Serve desk - AI-Powered Ticketing & Insights Platform
Service Desk is an AI-driven ticketing and support system designed to streamline customer service operations and IT support management. The platform automates ticket allocation, enhances issue resolution efficiency, and provides AI-powered insights to improve response times.
Target Audience
Enterprises, IT Support Teams, and Customer Service Centers
Role
Product Consultant & UX Designer
The Goal:
To enhance customer service, support, and business insights in the ticketing system by introducing AI-driven automation, intelligent ticket routing, and an intuitive user experience. The focus was on improving efficiency, reducing resolution times, boosting agent productivity, and providing businesses with actionable insights through a seamless and scalable support system.
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The Challenge:
One of the major challenges was integrating an AI-driven chat experience that could automatically categorize user queries into relevant ticket fields. Traditional ticketing systems rely on manual entry, which often leads to misclassification, slower response times, and inefficiencies. Our goal was to develop an AI-based system that could analyze user descriptions and accurately assign categories, reducing human effort and improving accuracy. Additionally, we needed to implement sentiment analysis to assess user feedback on products. The challenge was to extract meaningful insights from customer reviews and display them in an intuitive dashboard, allowing companies to track customer satisfaction and potential product concerns. Another significant challenge was providing business intelligence insights within the same system. We aimed to track product sales trends, usage growth over the last six months, and customer adoption metrics. The challenge was to present these insights in a visually digestible format, enabling businesses to make informed decisions on whether to churn, improve, or further invest in specific products.
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The Result
By integrating AI-driven chat assistance, we transformed ticket creation into a seamless, automated process, where the system intelligently mapped user issues to relevant fields, improving classification accuracy. The implementation of sentiment analysis allowed businesses to gauge customer perception of their products in real time, providing deeper insights into customer pain points and satisfaction levels. The product analytics dashboard enabled organizations to track usage trends, customer growth, and sales performance, offering data-backed recommendations on product strategy. This allowed companies to focus on high-performing products and identify areas needing improvement. The usability improvements, combined with real-time AI insights, resulted in a 40% reduction in ticket resolution time, enhanced customer feedback analysis, and more strategic decision-making for businesses. The multi-channel integration (chat, email, and self-service portals) further improved customer engagement and accessibility.
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